The Internet is the worst thing that ever happened to marketing!

We all agree the World Wide Web is the most significant change to mass communication since the printing press, but I accuse the Internet of creating HUGE interference to the evolution of the craft of marketing. Like bees to honey, any new innovation attracts an unruly bunch of vocal profiteers and, in this case, ‘cowboys’,Continue reading “The Internet is the worst thing that ever happened to marketing!”